How to be CEO

Job Description


Job purpose

Main result expected of the job holder
Lead business portfolio in XX Region to consistently deliver business objectives in line with annual operational plan and strategic business planning to become one of the top XX companies in the Region through stream line a winning strategy and accelerating the plans.
Responsible for developing Business strategy and providing leadership in commercial execution of initiatives to achieve business objectives.
Lead business development in Other Territories thought export sales, design and implement the most favorable supply chain strategy, to ensure product availability and competitiveness vs local produced goods on the Other Territories.

Main accountabilities

Business Model

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In coordination with respective support Teams (e.g. Sales, Marketing, Supply Chain, Legal, Finance, HR) define the most appropriated business model for the countries ensuring legal country compliance, enable business expansion and most favorable tax framework.

In coordination with functional head assure operational model is implemented and effectively works in the region.

Business Development

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Based on strategic business plan define the Strategy to grow business in all countries of the region
Execute the Business strategy in the region in the most appropriate way, ensuring developing and implementing operational plans in line with marketing and commercial strategic objectives.
Provide Leadership and vision to the Organization by assisting senior management and staff with the development of long range and annual plans, and with the evaluation and reporting on progress.
Work closely with functional Heads on building effective regional structure and processes to provide required service level to our customers
Lead and coordinate roll-out and functioning of new processes Commercialization, S&OP and ERP system

Sales operations/ Distribution

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Lead and implement multi-category sales strategy as well as expansion plans (portfolio, geography, pricing, etc.) to achieve company objectives.
Responsible for all business magnitudes: volume, revenue through:
Development and execution of the most efficient sales / commercial programs.
Execution of commercial policy and terms of trade with Distributors.
Allocation/reallocation of necessary resources (workforce, budgets, tools for promotion)
Leading distributors strategy and required capability development by direct involvement in negotiations and projects with major clients, distributors.
Driving local customers development.

Main accountabilities

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Ensure maximum availability of our products and services, monitor customer service levels and investigate incidents in order to develop solution for customer service improvement and customer loyalty increase.
Approve standards of sales equipment used in the field and drives placement of equipment at customers’ selling points in line with commercial and marketing plans in order to achieve planned categories presence and contribute to categories positioning.
Develop and assure efficient distribution for all categories, monitor building motivation programs for Sales Force and Distributors for reaching required targets.
Lead and implement the required commercial structure that will ensure sustained performance, personal development, motivation, upgrade professional skills, and personal growth of the commercial Team.


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Ensure the preparation of annual plans to define financial, human and other resources to realize the strategy execution and manage budgets for three countries
Assumes full ownership and responsibilities on P&L in the region
Financial and commercial magnitudes: volume, revenue, OPEX

Job Requirements

Unique aspects of the job which have to be considered in job evaluation but were not listed above (specifics of job environment)
This position is critical for delivering the strategic objectives.
Based on this, the profile of the candidate must include:

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Solid business experience (10 years+) at Executive commercial level, preferably on GM/Country Manager role in XX industry
Strong commercial understanding & experience in P&L accountability
Proven experience in operations and supply chain management
Track record of delivering consistent business results
Ability to manage intense complexity while maintaining composure
Experience in building highly capable teams

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Alexander Belin
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